What Exactly Is a Brazilian Wax?


A Brazilian wax is a hair removal service that removes all or nearly all hair from the entire bikini area — including the front (pubic mound), sides, labia, and the back between the buttocks. Clients can choose to go completely bare or leave a small strip or triangle of hair on the front. It is the most thorough form of bikini waxing available.

In Depth

The Brazilian wax has become the most popular bikini waxing service in the United States, and at Pia Esthetics Day Spa, it has been our signature service for over two decades. Here is what makes it different and what to expect:

Brazilian vs. regular bikini wax:

  • A regular bikini wax only removes hair along the bikini line — the sides and top — cleaning up what would be visible outside a swimsuit.
  • A Brazilian wax goes much further, removing hair from the entire area including the labia and between the buttocks, leaving smooth skin everywhere.

Customization options:

  • Completely bare (Hollywood): All hair removed everywhere — the most popular choice
  • Landing strip: A narrow vertical strip of hair left on the pubic mound
  • Small triangle: A neat triangle shape left on the front
  • Your design: Tell your esthetician what you want and they will deliver it

The process: Your esthetician uses a combination of hard wax (which hardens and peels off without a strip — gentler on sensitive areas) and soft wax (applied with a cloth strip — efficient for larger areas). The entire service takes 15 to 30 minutes for regular clients.

Pain level: The first session is typically the most uncomfortable. With regular waxing every four to five weeks, hair grows back finer and the discomfort decreases significantly with each visit.

Book your Brazilian at Pia Esthetics Day Spa in South Tampa — experienced estheticians, comfortable private rooms, and over 22 years of expertise.

Ready to book?
Book now: bypia.com/booknow
Text: (813) 608-5516
Call: (813) 831-2418



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